Is this a fractional CPO arrangement?

It can be. Some engagements are a defined project with a start and an end, and some are an ongoing seat at a set cadence. Both exist, and which one you need usually becomes obvious in the first hour.

What size team does this suit?

Anything from a founder with two contractors to a studio with a real engineering org. The work changes shape, the job does not: decide what to build, in what order, and be honest about the cost.

Run it

Product strategy and leadership

A senior product hand in the seat where a vague idea turns into a plan with owners and dates.

Start with a free hour

Ashes of Creation, where we ran production leadership and launches

Ashes of Creation · planning and production. Read the story

Timeline: Sixty to a hundred and eighty days on a project, or ongoing as a partnership
Cost: No set pricing. Most projects begin with a $500 deposit and scale with the work.
First step: One free hour and a one-page diagnosis. Yours to keep either way.

You are probably here because one of these is true.

01
You have engineers and no one deciding what they should build
02
Every release slips and nobody can say precisely why
03
You need senior product judgment but not a full-time hire yet

The work itself

Product leadership is for teams that can build but keep building the wrong thing, or cannot decide what to build next.

Unstuck brings people who have run product and production at real scale, including a AAA game and a venture-backed sports platform, into the seat where priorities get set. That is roadmap, scope, release planning and the hard conversations about what gets cut. Available as a project or as an ongoing partnered role.

Any of those is a normal place to be, and none of them get better by waiting.

What you actually walk away with.

Artifacts, not a status deck. Every one of these is yours to keep, and yours to take somewhere else if you ever want to.

01
A roadmap with owners and dates that survive contact with a real week
02
Scope discipline: what ships, what waits, what dies
03
Release and launch planning
04
Working alongside your team so the judgment stays after we leave

We have done this more than once.

Different industries, same hands. Open any one to see what was stuck, the move we made, and where it landed.

ThriveSports

The whole arc

Built to be acquired. In 2023 Golf Genius acquired the ThriveSports coaching platform, the clearest proof of the whole thesis: a business built to last, and valuable enough that someone bought it.

Alto

Meet Alto

A team that never goes quiet. With Alto carrying the busywork, you show up online consistently and on-brand, the content portal for everyone, working every day. Start free at alto.tobuild.it.

The things people ask before they call.

Is this a fractional CPO arrangement?: It can be. Some engagements are a defined project with a start and an end, and some are an ongoing seat at a set cadence. Both exist, and which one you need usually becomes obvious in the first hour.
What size team does this suit?: Anything from a founder with two contractors to a studio with a real engineering org. The work changes shape, the job does not: decide what to build, in what order, and be honest about the cost.

Tell us what’s stuck. We’ll show you the path.

One hour, free, no forms and no pitch. You leave with a one-page diagnosis whether you hire us or not.

Get Unstuck